Twitter: an essential Social Media Tool to Build Your audience

Once upon a time social media sites such as Twitter were considered irrelevant in the professional world. People have come to realize the importance of Twitter to all kinds of businesses. The number of people using Twitter has grown immensely over the past two years, which has greatly increased Twitter’s relevance and usefulness. Building a [...]

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How to Get 10,000 Fans on Facebook

I am rarely accused of being a late adopter, but I certainly feel like I’ve been taking my sweet time really getting onto and into Facebook as a business platform. Facebook is where everyone else is. It’s where our family, friends, co-workers and customers are, and it should be where we are if we have [...]

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How To Get Your Content Noticed

I read a lot. I read books and I read magazines, but I especially read web sites, specifically blog, Facebook and Twitter updates. Why do I read so much? I read so much because what I’m reading adds to my life in one way or another. One or more of these is almost always true [...]

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Michael Sabbeth’s Testimonial for Social Potency

Michael Sabbeth recorded this testimonial video with me on Thursday afternoon in Denver, Colorado. It was specifically recorded as an endorsement for us to be played at the Rocky Mountain Writers Summit.

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Using Social Media to Launch Your Startup

Each year how many potential entrepreneurs (or starters) don’t make it out of the gate with their ideas? I would venture a guess at many millions. How many of those might have benefitted from some positive buzz, or a small passionate following? Most, if not all of them. It’s unfortunate that so many potentially successful [...]

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I Pans, You Pans, Raw Plans for Zupan’s?

Several times in the past weeks I’ve had the pleasure of touring the produce department of the Zupan’s store on the corner of West Burnside and 23rd in Portland. The Zupan’s stores seem to pride themselves on opulent sensory overloaded experience. I’m reminded of Gelson’s Market in Pacific Palisades, California. Lots of beautiful food stacked [...]

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Google Voice – Skype – VoIP “Solutions”

As someone who gripes as little as possible, I have finally come to the end of my rope. No matter what anyone “in the business” says, VoIP sucks. Using Skype for business phone calls sucks. Google Voice sucks. It is all unreliable, intermittent and the sound quality just plain sucks. There, I said it. I [...]

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Neal Schaffer in Portland – Windmill Networking – LinkedIn in Action

I recently had the pleasure of becoming acquainted with @NealSchaffer of Windmill Networking. Neal came to Portland to give a talk at a conference, and asked @JoshuaWaldman to set up a gathering. Joshua asked me if I’d get the word out, so I set up a Portland Twitter Users Group impropmtu Tweet Up and invited [...]

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Twitter Audience Building – Final Public Beta

I’ve been offering an audience building service on Twitter for nearly a year. As the service has been going through it’s pre-beta and early beta phases, it’s been very successful at attracting targeted audiences for my clients. Having surpassed even my own highest hopes, the service is now more than ready for prime time. The [...]

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Venmo – A Kinder Gentler PayPal

Have you heard of Venmo yet? Most people haven’t. I was a customer of PayPal’s rival, X.Com back in 1998, and was happy when they merged with PayPal. Since PayPal’s acquisition by eBay, at least from my point of view, everything’s gone down hill. As someone who markets products and services via web sites, PayPal [...]

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